NATORI
Experience the best-selling briefs that move with you.
Size Range: XS-XXL
As Featured In
Overall rating: 4.7291107 / 5 from 2226 reviews.
The Bliss French Cut Brief is highly praised for its perfect fit, comfort, and quality. Customers appreciate the unique cut and softness of the fabric, which is made from high-quality Pima cotton. The briefs are also noted for their great colors and lack of panty lines, making them a popular choice for everyday wear.
Review topics: [size, fit, weight, problems, color, fabric, waist, lines, material, design, quality, addition, looks, feel, shape, piece, comfort, style, stretch, leggings, cut, coverage, packaging, pants, softness, detail, edges, service, light, value].
"These are the perfect french cut underwear. They have the perfect amount of rise and coverage. The fabric is super comfortable, love the colors, and the lace detail is delightful. Now that I have found them, they are the only undies I will buy!"
"This model was recommended by a friend. . . I was pleasantly surprised by the quality and comfort. And the way they're cut doesn't give me a VPL in jeans. I'm planning to order more. ;)"
"Incredibly comfortable, and no visible panty lines! They are pricey, but dare I say worth it? No regrets."
"I have ordered these for 5 years. Resoundingly, time after time, they are NEVER the depicted color. It's always a slightly different shade or tone. I swear "Pink Sky" might be "Pale Purple"?! It looks lavender. Do the factories just mislabel stuff or should they take the photoshopping down a few notches? If you don't mind the fact that the color will never be as advertised, go for it."
"I love my Bliss French Cut Briefs! They are stretchy and super comfy. Since this was my first time purchasing from Natori, I was not sure what size would fit me best and customer service was super helpful. I am 5. 5 with 129 lb and size small is the perfect fit."
"I love Natori underwear, I'm just not a huge fan of this cut."
"The most comfortable underpants - great coverage at back & high cut comfort at thighs . Love the colours & cotton fabric"
"I like how these feel and they look flattering!"
"Comfortable, great fit, flattering! Plan to buy more."
"Big fan of these so far! I waited a bit to write a review so that I could wash them twice to see how they've held up, and so far so good. The lace edges have a bit of curling after washing, but nothing too significant and when wearing it on the body it flattens out. They are soft and comfortable and feel like a dream when wearing, which is the most important part. One downside is that during the summer months when I'm a little bit more sweaty and the undies get damp, they take a while to dry. I think this is a general downside of cotton as a material and not a downside of these undies specifically, just something to be aware of."
Natori was founded in 1977 and today is one of the fashion industry’s most recognizable designer brands. Each of the Natori brand collections - Josie Natori, Natori, N Natori and Josie by Natori - is a reflection of the namesake designer’s distinctive, East/West aesthetic.
We make most of our sleepwear,
loungewear, and clothing
at FFI, a Natori- owned
factory in Josie Cruz Natori’s
native Philippines
We are proud to be independent and fully family-owned. The Natori family is committed to creating products and experiences that enhance women’s lives and make them feel important, fashionable, and good about themselves.
Natori was founded in 1977
in Josie Cruz Natori’s living room.
We have more than four decades
of history and experience, designing and manufacturing high quality products.
Your cart is currently empty.
Start Shopping
